Experience
Marketing and E-Commerce Specialist | MantelCraft
October 2015-Present
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Manage, update, and customize company websites through BigCommerce
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Develop and implement a strategic online marketing plan
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Design and monitor email campaigns through MailChimp
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Create and design all graphic materials for advertising and marketing purposes
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Oversee customer relations and implement creative communication strategies
Communications Director | Tennessee Valley Art Association
September 2014-October 2015
TVAA is the largest multi-disciplinary arts organziation in the tri-state area, overseeing all programming and education initiatives for visual and performing arts through the Tennessee Valley Museum of art and the historic Ritz Theatre
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Updated and maintained company website and all social media outlets
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Organized and managed all event and program communications
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Managed member and media relations
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Manage all written communications, media releases, advertisements, and monitor media hits
Sales Associate | American Eagle Outfitters
March 2012 - November 2015
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Assisted customers with purchase decisions
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Organized and managed customer loyalty programs
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Assisted management in leading shifts and promoting store brand
Teller | Bank Independent
July 2013-October 2014
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Provided customers with basic financial advice and services
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Assisted the marketing department in promoting products and services
Public Relations Intern | Tennessee Valley Art Association
May 2014-August 2014
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Organized press clippings, monitored media hits, and assisted in designing event materials
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Wrote news releases, advertisements, PSAs and edited copy material
Public Relations Intern | United Way of Northwest Alabama
May 2013 - August 2013
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Coordinated calendar, meetings and special project
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Updated the company website and created a blog
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Established a presence on various social media outlets and managed those profiles
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Wrote press releases, brochures and fliers for various events.
Patient Care Assistant | Shoals Hospital
May 2011- February 2013
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Assisted patients with daily needs and created a comfortable healing environment
Involvement & Achievements
2014-2015 Alabama Public Relations Student of the Year
2014-2015 University of North Alabama Public Relations Student of the Year
Public Relations Individuals Dedicated to Excellence, UNA Chapter President
North Alabama Public Relations Council of Alabama, Member
Southern Public Relations Federation, Member
Public Relations Student Society of America, UNA Chapter President
UNA Honors Program, Member
Honors Student Organization, Member
Phi Kappa Phi Honor Society, Member
Phi Eta Sigma Honor Society, Member
Alpha Lambda Delta Honor Society, Member
Lambda Pi Eta Honor Society, Member
Dean’s List, Fall 2011-Fall 2014
United Way, Volunteer
Skills
Adobe Creative Suite
E-Commerce
Email Marketing
Media Writing
Social Media:
Tumblr
WordPress
Study
Abroad
China | Summer 2014
New Zealand | Summer 2015
Trip Advisor